Streamwaves and EMI Christian Music Group launch subscription service
STREAMWAVES, a Dallas-based streaming media company, and EMI Christian Music Group have announced the launch of the first major label sponsored music subscription service, HigherWaves.com. The fully licensed gospel and Christian music service provides monthly subscribers unlimited access to thousands of songs in different musical genres, including artists Audio Adrenaline; Avalon; Steven Curtis Chapman; dc Talk; Delirious?; Jennifer Knapp, Newsboys; Supertones; CeCe Winans and others.
The service will give subscribers the ability to listen to entire CDs,
create their own playlists using an internet browser or have a
playlist created for them. Subscribers of HigherWaves.com will
continually have access to regularly updated music selections at no
additional charge. Record labels participating during the launch
include Sparrow, ForeFront, EMI Gospel, 5 Minute Walk, Flicker and
Gotee. "Focusing on Christian and gospel music was the right choice
for us to start with because of its size and dramatic growth," said
Jeff Tribble, Streamwaves' Chief Executive Officer. "Christian music
is one of the fastest growing markets in America, reaching nearly 70%
the size of country music. EMI CMG was the first company that cleared
publishing and masters for our technology and is the marketplace
leader with a 40.6% share of the Christian music industry. This is the
perfect way to launch HigherWaves.com."